James Dennis

Digital Designer

Portfolio


Magazine advertisment
Wyevale Garden Centres

Using provided copy, creation of promotional advert to required design specification for Hyundai Life magazine.

Retail POS & web campaign
Wyevale Garden Centres

Creation of digital assets for web, social, email and web build. Updated weekly as a result of user submissions portraying before and after photographs of the front of their house. POS was also created in centre to encourage online participation.

Retail POS & web campaign
Wyevale Garden Centres

Creation of digital assets for web, social, email and web build. A mix of advice and retail promotions, predominately promoted via social media using a consistent look and feel.

Retail POS & web campaign
Wyevale Garden Centres

The Spring has sprung project required the creation of digital assets for web, social, email. Once visuals were signed off, I developed and implemented the web presence. To encourage regular engagement, bespoke code was curated to automatically update the content daily to reflect the daily competition. This was promoted via daily emails and social posts. A very successful campaign that led to a substantial year on year increased in centre footfall.

Microsite creation
Wyevale Garden Centres

Creation of microsite using Shorthand incorporating content supplied by Four Brand. I suggested a microsite to avoid the confines of the main e-commerce website providing a richer and more subversive experience. The Shorthand platform was chosen due to time constraints. The initiative was very popular with a number of horticultural and retail publications linking to it, helping to increase brand awareness. View microsite

Loyalty scheme microsite
Wyevale Garden Centres

Separation of online access to club membership from main website in order to improve UX due to main site system limitations. Involved in system design, wireframe creations and visual mock-ups to supply to development team. View Wireframes